With today’s economy it takes more than just great inventory and marketing efforts to put cash in the kitty. It takes more than hiring more sales rep to push harder for your product line or service. All these efforts might help however have you ever looked beyond the basic scope of Business 101?
Here are a few scenarios that often times many business don’t even considered yet it can be the ultimate driving force of putting them under too. These scenarios below may sound odd at first but reallly let it sink in and think about each one of them and see if they relate to your own business space.
For example, do your employees seem happy and have you ever asked them if they love where they sit and work? If not, then why not? Their your primary asset to success aren’t they? Heads up, cubicles by the way are killing corporate America and are so destructive to the people who have to work in most of them. You might think their fine but I dare you take an anonymous poll and find out the truth if you don’t already know. There are ways to fix a few of the issues that are “physical affecting” the strength and ill affects these cubicles create for your employees and business yet it takes a specialest who understands how the working environment affects humans and their natural instincts. I realize this might sound odd to many of you yet it’s really very simple, when your employees are happy and love their working environment and where they are force to put their energy all day working for you, you can bet that will increase your revenue substantially. That’s basic knowledge, isn’t it?
How about you customers and clients when they walk in your work area or retail store do they feel invited, welcomed and easily relaxed? For example, have you noticed if your customers walk in and linger and look around and buy or do they seem to walk in just so far and leave within a few minutes again? Do you customers return or never come back? If there is a problem that’s a clue that’s something in your space is affecting them. No matter how great you think your place might look, how does it “feel” is what counts the most? Most often times people sense there is something that is an issue but they can’t see it. That’s where byCristina comes in.
Did you know there are actual conference tables and specific shapes that will help you to communicate better at than other table shapes? A key point when trying to win your customers confidence and put them at ease or improve communication among your employees. Don’t you think?
Did you know there are specific chairs at any table within a room that will offer you a perception of more power than other chairs might? Of course that would also be the hot seat you want when you’re giving a presentation or trying to negotiate, gain power or win a deal, isn’t it? In fact, this is true for any environment such as a standing room, convention hall, store or place. Knowing these simple clues and what to look for will help in giving you more perceived power and position people correctly so they too are always in a place of power and availability to everyone around them. How much is that worth to you and your customers or clients?
Did you know that there are some displays cases that will actually prevent you from picking up merchandise? Which is great if you have inventory that is fragile and you do not want any one to touch it. However, most often times you want your customers to touch, feel, hold and buy your merchandise so it’s key that you understand the difference. Yet, this can also be the very thing that puts a business under if they don’t get it or know these powerful tools.
How about your customers and clients? Did you know there are ways to lure them in and right off the street and without using a sign or calling out to them? Can you imagine it being so easy and it is! In fact, I proved it to a client and told him I could get a customer in his store within 15 minutes. He owned a small cigar shop in downtown La Mesa, CA and hadn’t had a customer in all day. So I did a simple minor change at the front door using what he already had and bamm, 8 minutes later, 2 ladies walked in. Obviously not his traditional buying clients but it was the lure that caught their attention and brought them and it worked. Now they can also spread the word around about his great cigar shop. My client was thrilled. Then 3 minutes later another customer walked in and purchased himself a few special cigars as a gift for his Dads birthday. He wasn’t sure what he was going to buy his Dad either until he happen to be walking by and again, the lure we placed got his attention. The consultation was successful and that was just the beginning. This small business is thriving and fortunately, the changes we made, worked and kept his business up and going and that was a far cry when I first walked in.
ByCristina has something to offer that goes beyond your traditional marketing efforts and financial analysis review or squeezing efforts to stay afloat. It’s about your working space and making sure it is working for you and giving you every possible profitable return you deserve. It’s putting the things you own or people who work for you in the power areas and making sure your customers and clients have every chance to be “feel great” about coming back to your space and buying. From color changes to furnishing changes to just rearranging , to new start up business or working along side your architect or designer. Every consultation starts right at the front door and we go right on in from there.
I invite you to read the testimonials here and see what kind of impact our consultations have made. If you sense something isn’t working right and you just can’t put your finger on it, that’s your instinct telling you and listen to it and make this call to find out why, where and what. You’ll learn more about your work space and even yourself in ways that you assure you a chance to stay in business and bottom line, help you increase revenue and gain new power and knowledge that is based on primitive needs and power, guaranteed!
Unlike traditional professionals, my work is based on understanding primitive and instinctual needs as they pertain to space. My philosophy is that good design is more than just a great look, it makes a difference in how people feel. We can work together to make your space be what you need it to be, whether it is a home, commercial office or retail space.
